I don’t think it’s shitting on American football or Americans. It’s more why would they sell stuff we just don’t have any connection to. It’s like if wallmart would start selling shirts about Raymond van Barneveld (Dutch darter).
It wouldn’t make sense.
Sometimes the try to sell shit and nobody buys it, pretty sure that’s the case here. It’s probably because Aldi also owns trader joes, and they just try stuff.
Edit oh this is Lidl nevermind